Over 9 out of 10 Home Buyers prefer a Certified Inspection Expert over a Certified Master Inspector

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We've polled thousands from all over the country this week, and as it turns out the phrases "Certified Master Inspector" and "Certified Inspection Expert" are in a statistical tie with a slight advantage to CMI in initial reaction. Both crushed other "Certifications" in the industry, and both seem to be preferred by buyers everywhere.

But once you tell a buyer what the difference is, they overwhelmingly choose the Certified Inspection Expert.

We have a full report coming out this month including insights as to what a home buyer prefers and what they expect when it comes to report length, age of inspector, whether they think you should walk on the roof, and even their thoughts on "Monozenine" (made up word used as a control).

Will post links soon!

I can't wait until you poll them asking what they expect to pay for a home inspection and how long they think it should take.

Michael Altizer wrote:I can't wait until you poll them asking what they expect to pay for a home inspection and how long they think it should take.

Already did and measuring the results.

By the way, ultimately the marketability of CMI is best and I will explain that in full with over 85 poll results and over 34,000 documented responses. Literally no one has ever done a consumer survey like this in our industry.

Here's a little preview on pricing. This is one of several of course so we could drill down a bit more. This one gave them the chance to go sub-300 and they largely did not which was good.

This is GREAT input Nathan. Respect and appreciate the effort and expense to bring clarity to these important questions.

http://nathan.tv/HomeInspectionSurvey

The complete survey has been launched!